Pulse of the Nation

We are living in rapidly changing times, with significant changes in the shape of consumer behaviour, driven by technology, the pandemic and the shifting social and political landscape. This award is for projects that demonstrate innovation, have illuminated our understanding of consumer behaviour and the implications for the media and advertising industries.

Submission criteria

Challenge (300 words)
What was the challenge that the project had to meet, or the opportunity it sought to realise? What was the mission?

Approach and Execution (500 words)
Explain the approach and methodology used - what specific skills, technology and solutions were needed?

Results (500 words)
Describe the results of your approach, with supporting evidence demonstrating how the project met its objectives.

Elevator pitch (280 characters)
Sum up and market your entry.

Submission prices

Early entry price: £265 (1 Sept - 1 Oct 2025)

Late entry price: £320 (2 - 10 Oct 2025)

Submission process

Step 1

Download the submission document below and fill out all the fields, keeping to the stated word or character counts.

Please note entries will not be accepted after the closing deadline and you will not be able to edit your entry once submitted.

Step 2

Submit your entry through the submission portal link below; you will need to register and then submit.

Payment is taken in the portal. Preferred payment is via credit card; a confirmation and receipt of submission will be sent to you once safely received. If you need to pay via an invoice, please select "Bank/Wire Transfer" option on the payment page and an invoice can be sent through to you.