Adwanted’s new “Media Pulse: Podcasts” report examines the UK podcast market from both the commercial perspective and the consumer view.
Featuring listener data from our Adwanted products - including weekly reach, hours listened, content genre, devices used, and regional spread – Media Pulse integrates this with commercial campaign data and consumer responses, to provide a holistic image of the UK podcast market.
The report spotlights key articles from The Media Leader discussing the subject, including the US position, and finishes with a future-facing look at the experts’ view of where the podcast market will be in a few years’ time.
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